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Barry Silverman
A New York-based marketing and branding executive, Barry Silverman currently serves as Vice President of Brand and Marketing at Ultrafabrics, a leading provider of performance fabrics across 11 global industries. Ultrafabrics has collaborated with renowned brands including Jaguar Land Rover, Fitbit, Virgin Galactic, MillerKnoll and American Airlines.
With a 25-year career spanning agency roles at FutureBrand and Interbrand, as well as client-side positions, Silverman has challenged the status quo in industries including pharma, healthcare, retail, real estate, transportation and the built environment. He believes in the symbiotic relationship between marketing data and decision-makers' instincts, showcasing through his leadership that data shapes one's instinct in crafting effective marketing strategies.
Silverman is also a speaker, podcast guest and lecturer at universities and marketing symposiums.
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22-May-2024Design FieldsUltrafabrics Presents - Unlocking the Power of Sensory Design for Neuro-Inclusive Environments
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