In 2011, Inflate Founder Nick Crosbie, developed a structure for the sports brand Puma, to tour with the Volvo Ocean races. The project was a culmination of years of developing high performance, temporary event solutions and firmly established Crosbie as one of the most creative and pioneering designers of his time. Prior to this, Crosbie had a vision to challenge how the events industry was serviced, with a new system to replace standard, drab and in some cases, low quality marquees. A subsequent series of one-off projects under the working title of ‘AirClad’, ranged from restaurant terraces to car show rooms.